Blindsided By Blind Boxed Toys

Jeremy Brautman of TOYCYTE explores and questions the world (and concept) of Blind Boxed Toys - with a 5-Part expose - starting with Toy Companies' stand in Part One, and Part Two giving the fans and collectors a voice on the matter.WHAT-ARE: Toy-producer and retailer Kidrobot explains "Blind Boxed Toys" as "When you purchase blind assortment figures they come packaged in identical boxes. The